G Adventures is a leading travel company that focuses specifically on adventure travel. The tours offered are designed specifically for those who want to travel in small groups on any of the seven continents. The trips focus on everything from culture to nature or active travel. This is the perfect option for those who have a sense of adventure. The experience takes travelers off the beaten path and lets them experience the authentic local cultures of an area. The company focuses of culture immersion and sustainability. Responsible tourism is an important component of every trip.
Trips appeal to a variety of travel types. If your clients are looking for an active trip of hiking, biking, or kayaking, then this company is a perfect option. If they are a family looking to have a unique experience together then there are adventure trips geared specifically toward families. There are also volunteer programs, overland tours through remote areas, and cultural immersion experiences for those who want to experience a community in depth. If you have a client who is looking for more than just a traditional tour, then G Adventures is an excellent and well respected option for them. The opportunities are diverse, the leaders are knowledgeable, and the company has a reliable reputation within the travel industry.
G Adventures works directly with travel agents to make sure they are offering their clients the best deals possible. Regular discounts and sales are provided exclusively to travel agents. G Adventures values the relationship they maintain with travel agents and works hard to continue to build upon that relationship. They offer a variety of tools and resources that help travel agents learn and market this unique brand of travel.
Sherpa Booking Engine
G Adventures works closely with travel agents and offers generous commissions to those agents that book tours. They also offer a convenient, online booking engine, Sherpa, that allows travel agents to book live space on the tours. The tool also lets agents add services, retrieve invoices and vouchers, and order brochures for their clients.
Travel agents must log in to the website to use the service. Every trip has a trip code which can be entered. After entering the trip code, you can choose the desired departure day and make the reservation online.
Bookings can be made within sixty days of the trip (or ninety days for Expedition-based adventures). If you are not yet within the sixty day window you can hold the space for up to two business days or confirm the booking by paying a deposit with your client's credit card. In order to confirm a booking you must have your client's passport information, date of birth, medical or dietary needs and an emergency contact.
The tool is designed specifically for travel agents, and provides an easy, one stop spot for bookings and informational resources.
Marketing a G Adventure Tour
G Adventure offers tours that are perfect for independent minded travelers who are looking for an adventure. Younger clientele who may be more skeptical of tours in general, will likely appreciate all that G Adventure has to offer. These tours are perfect for travelers who want to experience the authenticity of a location, but want the security of traveling with a group. The tours also visit off the beaten path locations that can appeal to a more diverse group of travelers. Working with G Adventures is the perfect way to expand your clientele and grow your business in a way that reaches a younger generation.
Travelers today are more independently minded than they have been in the past. They are looking for unique destinations that may not be visited by more structured tour companies. G Adventure is a great way to market to this new industry of travel. By establishing this relationship now, you'll open up new opportunities to work with a larger group of travelers and you'll stay ahead of the curve in the travel industry.
Types of Tours
G Adventures offers a wide variety of tours all over the world. The tours are very diverse in their locations and in their style of travel. The general focus of every tour is adventure, so travelers are generally openminded and looking for an experience. The tours can be broken down into many different styles, with the broadest categories being active, family oriented, independent, expedition, classic, volunteer programs and overland. Classic tours are the original G Adventure trips and offer a nice mix of activity, wildlife, and local cultures. Expeditions are truly a once in a lifetime experience. They are led by naturalists, biologists, anthropologists, and historians and go to remote locations for one of a kind experiences. Volunteer trips let participants get involved in a community by building schools or working to conserve local wildlife. If your client is looking for an authentic backcountry experience then they will enjoy the overland trips, while the active trips are specifically designed for the outdoor enthusiasts with plenty of opportunities to hike, bike or kayak.
The Planeterra Foundation
The Planeterra Foundation was founded in 2003 by the founder of G Adventures. The foundation works to raise funds for the communities where G Adventures travels. The organization works closely with G Adventures to help create an appreciation and respect for the cultures and communities visited by G Adventures. Money raised by the foundation goes towards finding long term solutions for the local people and local environments in these communities.