A Travel Price Comparison for Families, Couples, and Backpackers Marrakech vs. Imperia for Couples, Backpackers, Attractions, and Food

Should you visit Marrakech or Imperia?

Which is cheaper to visit? Which is more expensive for vacation?

Should I visit Marrakech or Imperia? This is a common question asked by many travelers. By figuring out which city has activities that align with your interests along with knowing which is more affordable, you'll understand where you can get more bang for your buck. So, let's dive into the details and the data, which all comes from actual travelers.

Marrakech

Marrakech is a ancient, cultural, and high-energy city. As it's a big city, visitors will find plenty to do, too. With stunning beauty, it attracts visitors from all around. Other popular activities here include nightlife, food, and shopping.

Imperia

Imperia is a undiscovered, authentic, and charming town. It offers plenty of beauty for visitors. It's also popular because of the food, shopping, and museums.

Marrakech and Imperia: Pros and Cons

Pros
  • Popular museums and historical sights
  • Active nightlife
  • Scenic old town
  • Fun shopping
  • Family-friendly
  • Good for couples and romance
  • Good for backpackers and budget travelers
  • Big city activities
  • Impressive beauty
  • Home to Jemaa el-Fnaa Square
Things to Consider
  • Public transit not as usable
Pros
  • Popular museums and historical sights
  • Active nightlife
  • Family-friendly
  • Good public transit
Things to Consider
  • Less popular for shopping
  • Less popular with couples
  • Less popular with backpackers


Is there more to do in Marrakech or Imperia?

Travelers will usually find more to do in Marrakech. Although Marrakech and Imperia are popular destinations, Marrakech has more sights and attractions for tourists. Marrakech is more touristy than Imperia and is popular for its colorful medina, festive night market, and beautiful palaces. It is also well known for Jemaa el-Fnaa Square. Imperia is famous for its access to the Ligurian coastline.

How is Marrakech different from Imperia?

Which is Better for a Holiday?

Let's take a look at the differences and similarities between Imperia and Marrakech. Then, you can decide for yourself which place is better for your next trip.

Are the Museums and Historical Sights Better in Marrakech or Imperia?

Marrakech
Imperia

Marrakech is notable for its sights and museums. Also, Imperia is not as famous, but is still a good town to visit for its museums and history.

Marrakech offers many unique museums, sights, and landmarks that will make for a memorable trip. While wandering the medina is an attraction in and of itself, there are also several sights that you should specifically check out. The iconic Djemaa el-Fnaa, or the city's main square, is best visited as the sun goes down. Other notable landmarks include Koutoubia Mosque, Majorelle Gardens, and Medersa Ben Youssef.

Imperia is a good place to visit if you're interested in museums or other recognizable sights. There are several interesting buildings of importance around town.


Is the Food Better in Marrakech or Imperia? Which Destination has the Best Restaurants?

Marrakech
Imperia

Marrakech is notable for its local cuisine and restaurants. Also, Imperia is not as famous, but is still a good town to visit for its restaurants.

Dining out in Marrakech is an experience not to be missed. Moroccan food is amazing and you'll enjoy grilled meats, tagines, couscous, and more. The city is more touristy than some parts of Morocco so you'll find the quality of the food can vary a bit, but it's still a culinary delight. Marrakesh is also a great city for taking a cooking class.

There are plenty of up and coming restaurants around Imperia. Food ranges from typical Italian dishes to local recipes that use local ingredients. Unique ingredients in the area include trumpet zucchini, flat breads, and anchovies.

Is Marrakech or Imperia Better for Nightlife?

Marrakech
Imperia

Both Marrakech and Imperia have nice vibes after the sun sets.

With a handful of venues, visitors can find a fairly lively vibe in Marrakech. Although alcohol is hard to come by, you'll find it in most western style restaurants and high end hotel chains. The city has more bars and nightclubs than you'd expect. There's also a great nighttime energy with many locals heading outside in the evening. Jemaa el-Fnaa, the main square, comes to life with street vendors, performers, and people during the nighttime hours.

Imperia has an active nightlife scene for those who seek it out. There are some bars and lively restaurants around town where you can spend an enjoyable evening.

Is Marrakech or Imperia Better for its Old Town?

Marrakech
Imperia

Marrakech is a must-visit destination for its historic old town charm. However, Imperia does not have a historic old town.

The rich history of Marrakech can be explored in its historical center. The historic medina is filled with spices, antiques, art, and pottery. The culture and experience of wandering the medina will have you feeling like you stepped back in time.

Imperia does not have a historic old town.


Is the Shopping Better in Marrakech or Imperia?

Marrakech
Imperia

Marrakech is a must-visit destination for its shopping areas. Also, Imperia is not as famous, but is still a good town to visit for shopping.

Marrakech is a world class destination for shoppers. Shop your way through the street stalls and sample perfumes, spices, produce, and more. You'll find everything from souvenir trinkets to local items and authentic antiques.

Plenty of visitors enjoy shopping while in Imperia. There are some shopping streets in town that have a mix of local brands and standard clothing shops.

Is Marrakech or Imperia Better for Families?

Marrakech
Imperia

Marrakech is notable for its family-friendly activities. Also, Imperia is not as famous, but is still a good town to visit for its kid-friendly activities.

Marrakech is known to be a very family-friendly place to visit. Kids will enjoy exploring a new culture and wandering through the medina. The food is very kid-friendly and during the evening the main square, Jemaa el-Fnaa, comes to life with street performers, vendors, and entertainment. Families can also take cooking classes or head into the desert for a camel trek.

Imperia is a family-friendly city. There's some nice walking trails in the countryside that the kids will enjoy.

Is Marrakech or Imperia Better for Couples?

Marrakech
Imperia

Marrakech is a must-visit destination for couples. Also, Imperia is not as famous, but is still a good town to visit for romance.

Marrakech makes for a terrific place to visit as a couple. There are many wonderful restaurants and fascinating places for couples to explores. Wandering the medina or visiting the gardens make for a romantic and adventurous getaway.

Imperia is a nice destination for couples. It's a beautiful town with a nice atmosphere that offers a nice break from the tourist crowds.


Is Marrakech or Imperia Better for Backpackers and Budget Travelers?

Marrakech
Imperia

Marrakech is a must-visit destination for backpackers. Also, Imperia is not as famous, but is still a good town to visit for backpackers and budget travelers.

Marrakech is a very popular city to visit for backpackers. The city is very affordable and there are countless riads that are budget-friendly. There are enough backpackers around town that it's not hard to meet fellow travelers.

Imperia is popular with backpackers and budget travelers. Accommodation tends to be affordable and there's an off-the-beaten-path vibe that some backpackers will appreciate.

Is Marrakech or Imperia Better for Public Transit? Which Is Easier to Get Around Without a Car?

Marrakech
Imperia

Imperia is a popular place for times when you don't have a car. However, Marrakech is lacking in options for its public transit.

Imperia has some public transit options. There are buses that connect the city to different areas.

Public transit is limited or non-existant in Marrakech. While there are local buses, most people take taxis around town when they can't walk. Taxis are affordable and convenient.

Is Marrakech or Imperia a more walkable city?

Marrakech
Imperia

Marrakech is notable for its ease of walking around. Also, Imperia is not as famous, but is still a good town to visit for its walkability.

Marrakech is a very walkable destination. The medina is the best area to walk around but it's very easy to get lost. Outside of the medina you'll want to keep your eyes open for motorbikes and the occasional donkey.

Imperia is somewhat walkable. Parts of the town are convenient to walk around.


For even more information, also check out Is Marrakech Worth Visiting? and Is Imperia Worth Visiting?.

Should I spend more time in Imperia or Marrakech?

How long in Marrakech or Imperia?

You'll be able to find lots of things to do in Marrakech or Imperia to fill your time. Many travelers usually spend more of their time in Marrakech than Imperia because of the number of activities and things to do in the area. Usually, 3-7 days is a good amount of time for Marrakech, and 1-2 days is enough time in Imperia.

Families should spend more time in Marrakech than Imperia. Because of the many family-friendly attractions and fun things to do for kids in Marrakech, it's a great place to visit with the whole family.

Couples should spend more time in Marrakech than Imperia. You'll find plenty of romantic sights and fun activities in Marrakech that are great for a weekend getaway or a longer couple's trip.

Backpackers and budget travelers should spend more time in Marrakech than Imperia if your budget allows for it. With a larger number of budget-friendly sights, good nightlife, and active things to do, anyone traveling on a budget would have a good time in Marrakech.


  • How many days in Marrakech or Imperia? Ideal Length of Stay
    Marrakech 3-7 
    Imperia 1-2

One day in Marrakech or Imperia?

Because Marrakech is a large city, there are a variety of ways to spend your time. Most visitors spend time around the old town while in the area. One reason most visitors come is for the shopping. This city offers something for everyone. One day is usually not enough time for a trip here as there is plenty to do.

You'll find shopping and museums around the town of Imperia. One day is a great amount of time to relax and see the many things that Imperia has to offer. It has many unique tourist attractions and fascinating things to do.

A weekend in Marrakech or Imperia?

Because Marrakech is a large city, there are a variety of ways to spend your time. The length of your trip often depends on your style of travel. Visiting the old town is also a must. One reason most visitors come is for the shopping. Since there is so much to do in the area, a weekend is probably not enough for all of it.

You'll find museums and nightlife around the authentic destination of Imperia. This is a popular place to visit for a weekend.A weekend should give you a good understanding of everything this town has to offer. This town offers a variety of activities to choose from.

Five days in Marrakech or Imperia?

Marrakech is a great place to explore. It is common to spend five days here. The old town is one of the main draws for visitors. Five days is a great amount of time to relax and see the many things that Marrakech has to offer. Anyone can find something fun to do here.

Travelers enjoy the nightlife and food when visiting the undiscovered town of Imperia. The length of your ideal trip is an individual decision. Five days is plenty of time to see everything, even with extra days to spare.


A week in Marrakech or Imperia?

It's hard to know how much time to spend in Marrakech. Because Marrakech is a large city, there are a variety of ways to spend your time. One reason most visitors come is for the shopping. Exploring the old town is a popular activity. With all of its activities, you can easily fill one week here.

Imperia is a popular choice for travelers. One week is usually plenty of time to spend here with extra days to spare. With this much time, visitors often visit nearby destinations or take day trips. It will give you the chance to have new experiences.


For some great organized tour ideas, see The Best 10-Day Tours in Morocco, The Best One Week (7-Day) Tours in Morocco, The Best Walking Tours in Italy, and The Best Luxury Tours to Italy.


Which place is cheaper, Imperia or Marrakech?

These are the overall average travel costs for the two destinations.

The average daily cost (per person) in Marrakech is $69, while the average daily cost in Imperia is $115. These costs include accommodation (assuming double occupancy, so the traveler is sharing the room), food, transportation, and entertainment. While every person is different, these costs are an average of past travelers in each destination. What follows is a categorical breakdown of travel costs for Marrakech and Imperia in more detail.



Accommodation
  • Accommodation Hotel or hostel for one person
    Marrakech $46
    Imperia $55
  • Accommodation Typical double-occupancy room
    Marrakech $92
    Imperia $110
Compare Hotels in Marrakech and Imperia

Looking for a hotel in Marrakech or Imperia? Prices vary by location, date, season, and the level of luxury. See below for options and compare which is best for your budget and travel style.

Hotels in Marrakech


Hotels in Imperia


Kayak helps you find the best prices for hotels, flights, and rental cars for destinations around the world. Compare prices for multiple destinations when planning your next trip.


Our Analysis
We've analyzed the average and typical hotel prices based on guest reviews, star ratings, and hotel amenities here: Marrakech Hotel Prices and Imperia Hotel Prices.

Local Transportation
  • Local Transportation Taxis, local buses, subway, etc.
    Marrakech $6.30
    Imperia $39

Hired Cars and Shuttles in Marrakech

Also for Marrakech, here are a few examples of actual transportation services:

  • Marrakech Airport Transfer: $5.01
  • Marrakech Airport Transfer (ONE WAY pick-up OR/OU ONE WAY drop-off): $6.56
  • Marrakech : Transfer privé vers ou depuis l'aéroport de Rak: $7.27
  • Private Transfer : From Or To RAK airport: $7.38
  • Marrakech : Private Transfer to/from RAK Airport: $7.38
  • Marrakesh: 1-Way Private Transfer to Menara Airport: $7.49
  • Marrakech : Private Transfer to/from RAK Airport: $8.14
  • Private Transfer: from Marrakech Airport to your hotel: $8.16
  • Transfer from Marrakech Airport to Marrakech City Centre: $8.74
  • Private Transfer From or To Marrakesh Menara Airport RAK: $9.83
  • Private Transfer Marrakech Menara Airport: $10
  • Private Airport Transfers Home and Way: $10

Is it cheaper to fly into Marrakech or Imperia?

Prices for flights to both Imperia and Marrakech change regularly based on dates and travel demand. We suggest you find the best prices for your next trip on Kayak, because you can compare the cost of flights across multiple airlines for your prefered dates.





Food
  • Food Meals for one day
    Marrakech $13
    Imperia $38
Typical Food Prices in Marrakech

For Marrakech, here are some examples of average food and meal prices for travelers:


  • Orange Juice on the Square
    $0.30
  • Breakfast
    $1.20
  • Dates
    $0.60
  • Olives
    $0.90
  • Sandwich
    $1.29
  • Souvenir Spices
    $6.18

Food Tours and Cooking Classes in Marrakech

For Marrakech, here are some samples of tours and activities related to meals and dining experiences:

  • Agafay Desert Sunset, Camel Ride and Dinner from Marrakech: $15
  • Online Moroccan Cooking Class: $17
  • Cooking Lesson at the Ouirgane Ecolodge with Lunch: $19
  • Restaurant Dinner Experience with Hotel Pickup: $21
  • Sunset in Agafay: Dinner, Camel, Quad-Book Adventure with Viator: $22
  • Dinner Show in Agafay Desert with Quad Bike & Camels: $22
  • Typical Moroccan Dinner at the inhabitant in Marrakech: $22
  • Marrakesh: Agafay Desert Sunset Dinner with a Show and Transfers : $22
  • Dinner Show Under stars in Agafay Desert with Sunset Camel Ride: $22
  • Dinner in Desert Marrakech and Camel ride at Sunset: $23
  • Magical Dinner & Agafay Desert ,Under The Stars: $24
  • Moroccan Cooking Class with a Local Chef: $24

Entertainment
  • Entertainment Entrance tickets, shows, etc.
    Marrakech $7.01
    Imperia $13
Typical Entertainment Prices in Marrakech

Below are a few sample prices from actual travelers for Marrakech's activities, tours, and tickets:


  • Palace Tickets
    $1.99
  • Golf at Atlas Golf
    $56

Tours and Activities in Marrakech

For Marrakech, here are a few prices for actual activities, tours, and tickets provided by various companies:

  • 3-Hour Colorful Souks Tour: $5.00
  • Marrakesh: Cactus Thiemann Entry Ticket: $8.24
  • Atlas Mountains Tour with Camel Ride: $9.00
  • Palmerai adventure on quad atv: $10
  • Marrakech:Quad Tour in Palmeraie: $14
  • Historical Marrakech Walking Tour: $15
  • Full Day Hiking Tour to Atlas Mountains from Marrakech: $15
  • Full Day Tour to Atlas Mountains in Imlil Valley: $15
  • Marrakech Sightseeing Tour: $15
  • Marrakech activities: Camel ride tour Marrakech: $15
  • Essaouira 1 Day Tour From Marrakech: $16
  • Anima Garden Admission Ticket: $16

Tours and Activities in Imperia

Some specific costs of activities, tours, and entrance tickets for Imperia are as follows:

  • Imperia - Old Town Private Historic Walking Tour: $428

Alcohol
  • Alcohol Drinks for one day
    Marrakech $15
    Imperia $8.04


When we compare the travel costs of actual travelers between Marrakech and Imperia, we can see that Imperia is more expensive. And not only is Marrakech much less expensive, but it is actually a significantly cheaper destination. Since Marrakech is in Africa and Imperia is in Europe, this is one of the main reasons why the costs are so different, as different regions of the world tend to have overall different travel costs. So, traveling to Marrakech would let you spend less money overall. Or, you could decide to spend more money in Marrakech and be able to afford a more luxurious travel style by staying in nicer hotels, eating at more expensive restaurants, taking tours, and experiencing more activities. The same level of travel in Imperia would naturally cost you much more money, so you would probably want to keep your budget a little tighter in Imperia than you might in Marrakech.

If you're trying to decide if either of these two destinations are within your price range, also see Is Marrakech Expensive? and Is Imperia Expensive?.


Which is Bigger, Marrakech or Imperia?

Marrakech has a larger population, and is about 20 times larger than the population of Imperia. When comparing the sizes of Marrakech and Imperia, keep in mind that a larger population does not always imply the destination has more attractions or better activities. So, always research the type of place that you want to visit along with the activities and attractions that interest you.