A Travel Price Comparison for Families, Couples, and Backpackers Matsue vs. Napier for Attractions, Food, Nightlife, and Families

Should you visit Matsue or Napier?

Which is cheaper to visit? Which is more expensive for vacation?

Trying to figure out where to travel next? This travel comparison between Matsue and Napier can help. It includes a travel cost comparison in addition to other factors. For many travelers, the cost of a destination is a primary consideration when choosing where to go.

Matsue

Matsue is a serene, historic, and quiet town. This is also a very beautiful destination which attracts plenty of visitors. Other reasons to visit include food, shopping, and museums.

Napier

Napier is a relaxed, character-filled, and coastal town. And you can't forget about the shopping, museums, and nightlife.

Matsue and Napier: Pros and Cons

Pros
  • Popular museums and historical sights
  • Scenic old town
  • Family-friendly
  • Good for couples and romance
  • Good for backpackers and budget travelers
  • Good public transit
  • Very walkable
  • Impressive beauty
Things to Consider
  • Less popular for nightlife
Pros
  • Popular museums and historical sights
  • Active nightlife
  • Popular beach
  • Good for hiking
  • Family-friendly
  • Good for couples and romance
  • Good for backpackers and budget travelers
Things to Consider
  • Public transit not as usable
  • Less walkable


Is there more to do in Matsue or Napier?

Travelers will generally find more things to do in Napier than Matsue. While Matsue is larger than Napier, Napier has more sights and attractions for tourists. Napier is very popular for its nightlife, beaches, and hiking, while Matsue attracts visitors for its historical sights and impressive beauty. Matsue is famous for its 17th century castle and its quaint atmosphere. Napier is famous for its many art deco buildings, its beautiful vineyards, and the area's long sandy beaches. It is also well known for the art deco architecture.

How is Matsue different from Napier?

Which is Better for a Holiday?

Let's take a look at the differences and similarities between Napier and Matsue. Then, you can decide for yourself which place is better for your next trip.

Are the Museums and Historical Sights Better in Matsue or Napier?

Matsue
Napier

Plenty of people visit the superb sights and museums in both Matsue and Napier.

You'll find a good number of museums and monuments packed into Matsue. Most people visit town specifically to see the Matsue Castle, which is one of the last original castles left in Japan. The city also has parks and gardens, as well as the Shimane Art Museum, Yaegaki Shrine, and Miho Shrine.

Visitors can fill many days exploring the museums and attractions around Napier. Considered an "Art Deco capital", there are many interesting buildings around town and it's worth taking an Art Deco Walk. The National Aquarium of New Zealand is also impressive as is the MTG Hawke's Bay, which is a museum, gallery, and theater in one. For something a little outside the box, you can visit the Napier Prison, which is New Zealand's oldest place of incarceration, dating back to 1862.


Is the Food Better in Matsue or Napier? Which Destination has the Best Restaurants?

Matsue
Napier

Dining out at restaurants in both Matsue and Napier can be an enjoyable experience.

Eating is part of the travel experience when you visit Matsue. There are peaceful restaurants and cafes around town where you can sample the local dishes. Many restaurants have beautiful gardens and set lunch menus, which is a great way to sample fine dining cuisine at a reasonable price.

Napier has a number of nationally recognized food spots and restaurants. With its many wineries and big mix of fine dining restaurants, there is plenty for a foodie to enjoy around town. You'll find restaurants that serve up New Zealand favorites as well as those that experiment with modern and trendy recipes.

Is Matsue or Napier Better for Nightlife?

Matsue
Napier

Napier is a great destination for nightlife and partying. However, Matsue is a town with minimal options for its evening party scene.

The people in Napier know how to have a good time. The nightlife scene is diverse and fun. Whether you're looking for a wild party or just want to relax with a drink and some friends, there are plenty of places where you can hang out.

Matsue doesn't have the most active nightlife scene. It's a quiet town and there's not much of a nightlife scene, but if you spend the night you can probably find a quaint local bar where you can hang out.

Is Matsue or Napier Better for Beaches?

Matsue
Napier

Napier is an unbeatable place for the beache. However, Matsue is not a beach destination.

Napier is considered to be a world-class beach destination. It's a popular beach destination and you'll find plenty of beaches for swimming, sunbathing, and playing with the kids. You'll want to head out of town to find the best and most beautiful beaches. For hidden beaches and some of the area's best surf, head to Mahia Peninsula. To escape the tourists and hang out with the locals, go to Waipatiki Beach. And for a picnic, Westshore Beach is a favorite. Waimarama Beach is another favorite in the area as well.

Matsue is not a beach destination.


Is Matsue or Napier Better for its Old Town?

Matsue
Napier

Matsue is very good for its historic old town. However, Napier does not have a historic old town.

Matsue is a good destination for visiting its old town. The town has one of the last of the twelve original castles that are still in Japan. There are also many canals that cross the town.

Napier does not have a historic old town.

Is Matsue or Napier Better for Hiking?

Matsue
Napier

Napier is a great destination for its hiking experiences. However, Matsue is not a hiking destination.

You'll find a nice variety of hiking trails around Napier. Hawke's Bay is filled with wonderful walks and hikes. There are easy coastal paths as well as mult-day treks around Lake Waikaremoana. It's not hard to find somewhere to stretch your legs and explore the scenery.

Matsue is not a hiking destination.

Is the Shopping Better in Matsue or Napier?

Matsue
Napier

Shopping is a popular activity in both Napier and Matsue.

Matsue offers some nice shopping areas. Kyomise Shopping District is a charming street near Ohashi Bridge. It is lined with shops and restaurants and tourists will enjoy visiting the souvenir and specialty stores in the area.

Napier has a variety of shopping areas worth visiting. You'll find all of the standard New Zealand retail chains as well antique and boutique shops. With its many Art Deco buildings, the city has character and personality.


Is Matsue or Napier Better for Families?

Matsue
Napier

Napier is a great destination for its family-friendly activities. Also, Matsue is still popular, but not quite as popular for its kid-friendly activities.

Napier is a very kid-friendly town. This coastal city has a waterpark, a waterfall walk, and plenty of beaches where the family can hang out. There's also a waterfront promenade that is filled with water features and playgrounds where the kids can run around. You can also check out Hawke's Bay Farmyard Zoo or on a rainy day head to the Faraday Museum of Technology.

Matsue offers lots of family activities. Kids will enjoy the city's history as much as adults. There are several temples and shrines to explore as well as Lake Shinji. The best views of the lake are from the Shimane Art Museum.

Is Matsue or Napier Better for Couples?

Matsue
Napier

Napier is a great destination for its romantic activities. Also, Matsue is still popular, but not quite as popular for couples.

Couples visit Napier frequently as it offers plenty of romantic activities. Surrounded by vineyards and lined with beaches, this is a great place for a romantic getaway or a honeymoon. Hop on a bike and explore the wineries or enjoy a beautiful hike through nature. There are also adrenaline-filled activities for thrill seekers or fine dining restaurants for the foodies.

Matsue is a good town for couples to visit. Castles, gardens, and museums all make this a beautiful and romantic destination. Couples will enjoy immersing themselves in the city's history. There's also a beautiful lake and the impressive Matsue Vogel Park.

Is Matsue or Napier Better for Backpackers and Budget Travelers?

Matsue
Napier

Napier is a great destination for backpackers. Also, Matsue is still popular, but not quite as popular for backpackers and budget travelers.

Napier is a great town to visit for backpackers. There are a couple of hostels around town and plenty of fun activities like mountain biking or white water rafting that you can enjoy.

Plenty of backpackers visit Matsue. There are a couple of hostels and guesthouses as well as budget hotels around town for backpackers.


Is Matsue or Napier Better for Public Transit? Which Is Easier to Get Around Without a Car?

Matsue
Napier

Matsue is a very popular place for times when you don't have a car. However, Napier is lacking in good options for its public transit.

Public transit in Matsue is fairly effecient and thorough. There are city buses as well as Ichibata Bus. Tourists will mostly use the Lakeline loop, which connects the two railway stations with all of the city's major attractions. Buses run every 20 minutes.

Public transit is generally limited in Napier. Public transit to most of the beaches is limited or nonexistent, so you really need a car if you want to get around and see everything.

Is Matsue or Napier a more walkable city?

Matsue
Napier

Matsue is a very popular place for its walkability. However, Napier is lacking in good options for its high level of walkability.

Matsue is very walkable. Most of the town's sights can be reached on foot. You can walk from the JR Matsue Station to the castle in half an hour and it's only 15 minutes from the Shinjiko Onsen Station.

Napier is generally not very walkable. If you stay in town you can walk to cafes and restaurants, but you really need a car if you're planning to visit beaches or explore the area in depth.

For even more information, also check out Is Matsue Worth Visiting? and Is Napier Worth Visiting?.

Should I spend more time in Napier or Matsue?

How long in Matsue or Napier?

Visitors can find plenty of fun things to do in both Matsue and Napier. In our opinion, Napier has more to see and do, so we recommend spending more time in Napier than Matsue. However, 2-3 days is a good amount of time to spend in either destination.

Families should spend more time in Napier than Matsue. Because of the many family-friendly attractions and fun things to do for kids in Napier, it's a great place to visit with the whole family.

Couples should spend more time in Napier than Matsue. You'll find plenty of romantic sights and fun activities in Napier that are perfect for a weekend getaway or a longer couple's trip.

Backpackers and budget travelers should spend more time in Napier than Matsue if your budget allows for it. With a larger number of budget-friendly sights, good nightlife, and active things to do, anyone traveling on a budget would have a good time in Napier.


  • How many days in Matsue or Napier? Ideal Length of Stay
    Matsue 2-3 
    Napier 2-3

One day in Matsue or Napier?

Many travelers enjoy the shopping and museums when visiting the destination of Matsue. But since there are so many activities, you'll likely want to spend more than one day exploring.

Many travelers enjoy the museums and nightlife when visiting the destination of Napier. Hikers are also drawn to this area. But since there are so many activities, you'll likely want to spend more than one day exploring.


A weekend in Matsue or Napier?

Matsue is a great place to explore. It is common to spend a weekend here. With all of its activities, you can easily fill a weekend here. Your budget might influence how long you stay.

Napier is a great place to explore. It is common to spend a weekend here. Don't miss the beaches, as that's what most people do. With all of its activities, you can easily fill a weekend here. Your budget might influence how long you stay.

Five days in Matsue or Napier?

It's hard to know how much time to spend in Matsue. Five days may feel like too much time unless you plan to do a lot of relaxing. It has many unique tourist attractions and fascinating things to do.

It's hard to know how much time to spend in Napier. Don't miss the beaches, as that's what most people do. Make sure you spend some time hiking while you're in the area. Five days may feel like too much time unless you plan to do a lot of relaxing. It has many unique tourist attractions and fascinating things to do.

A week in Matsue or Napier?

Travelers enjoy the shopping and museums when visiting the quiet destination of Matsue. This town offers a variety of activities to choose from. Most people find that one week is more than enough time to see everything.

Travelers enjoy the shopping and museums when visiting the character-filled destination of Napier. This town offers a variety of activities to choose from. Many travelers plan to spend time hiking while in the area. Most people find that one week is more than enough time to see everything.


For some great organized tour ideas, see The Best Contiki Tours to Japan, The Best G Adventures Tours to Japan, The Best Contiki Tours to New Zealand, and The Best G Adventures Tours to New Zealand.


Which place is cheaper, Napier or Matsue?

These are the overall average travel costs for the two destinations.

The average daily cost (per person) in Matsue is $65, while the average daily cost in Napier is $167. These costs include accommodation (assuming double occupancy, so the traveler is sharing the room), food, transportation, and entertainment. While every person is different, these costs are an average of past travelers in each destination. What follows is a categorical breakdown of travel costs for Matsue and Napier in more detail.



Accommodation
  • Accommodation Hotel or hostel for one person
    Matsue $26
    Napier $101
  • Accommodation Typical double-occupancy room
    Matsue $52
    Napier $202
Compare Hotels in Matsue and Napier

Looking for a hotel in Matsue or Napier? Prices vary by location, date, season, and the level of luxury. See below for options and compare which is best for your budget and travel style.

Hotels in Matsue


Hotels in Napier


Kayak helps you find the best prices for hotels, flights, and rental cars for destinations around the world. Compare prices for multiple destinations when planning your next trip.


Our Analysis
We've analyzed the average and typical hotel prices based on guest reviews, star ratings, and hotel amenities here: Matsue Hotel Prices and Napier Hotel Prices.

Local Transportation
  • Local Transportation Taxis, local buses, subway, etc.
    Matsue $20
    Napier $30

Hired Cars and Shuttles in Matsue

Some specific examples of transportation prices in Matsue:

  • Private Transfer from Sakaiminato Port to Osaka Int Airport KIX: $200
  • Private Transfer from Sakaiminato Cruise Port to Osaka city : $131

Is it cheaper to fly into Matsue or Napier?

Prices for flights to both Napier and Matsue change regularly based on dates and travel demand. We suggest you find the best prices for your next trip on Kayak, because you can compare the cost of flights across multiple airlines for your prefered dates.





Food
  • Food Meals for one day
    Matsue $27
    Napier $36

Typical Food Prices in Napier

For Napier, here are some examples of average food and meal prices for travelers:


  • Casural Lunch
    $8.32

Entertainment
  • Entertainment Entrance tickets, shows, etc.
    Matsue $8.81
    Napier $27

Tours and Activities in Matsue

Here are a few actual costs in Matsue for available activities, ticket prices, and tours:

  • An E-Bike cycling tour of Matsue that will add to your enjoyment of the city: $98
  • Private Kimono Elegant Experience in the Castle Town of Matsue: $36
  • Tour around Matsue Horikawa: $11

Tours and Activities in Napier

For Napier, here are a few prices for actual activities, tours, and tickets provided by various companies:

  • Self-Guided Earthquake Audio Tour: $14
  • Art Deco Self-Guided Audio Walking Tour: $14
  • Hastings Earthquake Self-Guided Audio Tour: $15
  • Napier Earthquake Self-Guided Audio Tour: $15
  • Napier Art Deco Self-Guided Audio Tour: $15
  • Hawkes Bay Wineries Self-Guided Bike Tour: $36
  • National Aquarium of New Zealand in Napier Native Icons Tour: $36
  • Hawke's Bay: Self Guided Coastal Winery Cycle Tour: $48
  • Cape Coast Wineries Self-Guided Scenic Bike Tour from Napier: $49
  • Cape Kidnappers Gannet, Nature & Sightseeing Tour: $57
  • Small Group 2.5-Hour Napier History and Art Deco Tour : $58
  • 2.5-Hour Napier Art Deco Tour: $58

Alcohol
  • Alcohol Drinks for one day
    Matsue $6.85
    Napier $16

Typical Alcohol Prices in Napier

Some typical examples of the costs for nightlife and alcohol in Napier are as follows:


  • Wine
    $12

Sample the Local Flavors in Napier

Some specific costs for nightlife related activities in Napier:

  • Half Day Small-Group Hawkes Bay Wine Tour: $94
  • Wine Tour and Tastings in Hawkes Bay: $167
  • Private Sightseeing Tour + Wine Tasting: $627


When we compare the travel costs of actual travelers between Matsue and Napier, we can see that Napier is more expensive. And not only is Matsue much less expensive, but it is actually a significantly cheaper destination. Since Matsue is in Asia and Napier is in Pacific, this is one of the main reasons why the costs are so different, as different regions of the world tend to have overall different travel costs. So, traveling to Matsue would let you spend less money overall. Or, you could decide to spend more money in Matsue and be able to afford a more luxurious travel style by staying in nicer hotels, eating at more expensive restaurants, taking tours, and experiencing more activities. The same level of travel in Napier would naturally cost you much more money, so you would probably want to keep your budget a little tighter in Napier than you might in Matsue.

If you're trying to decide if either of these two destinations are within your price range, also see Is Matsue Expensive? and Is Napier Expensive?.


Which is Bigger, Matsue or Napier?

Matsue has a larger population, and is about 3 times larger than the population of Napier. When comparing the sizes of Matsue and Napier, keep in mind that a larger population does not always imply the destination has more attractions or better activities. So, always research the type of place that you want to visit along with the activities and attractions that interest you.